Exploring Process
DIGITAL
Expertly crafted digital media holds the most inherent potential for customer outreach. We write and format for SEO without loosing the voice that makes each customer unique.
Step One
Discovery
What is the objective of your content? How does your story concept correspond to current digital trends? What are your target platforms for engagement?
Step Two
Planning
We use analytics tools to identify trending keywords and topics for the surest path to strong organic engagement. Clear goals and measurable kpis track progress.
Step Three
Execution
Digital content includes not just words, but videos, images and formatting to help your content rank. All are used to inspire engagement and analytics to track it.
Make every story click worthy.
Digital Content = Reach.
SEO-directed digital content provides a strong foundation for customer reach and works even better in an omni-channel setting. We can develop singular web-friendly articles or a comprehensive digital content strategy that incorporates all available tools for engagement including social media, email and/or paid advertising.